With the continuous and rapid progression of technology in all industries, online presence has begun to play an progressively larger role in business, and it is vital that companies look at their current digital presence, and adjust it to best suit where their company is going, and how to optimally involve with their target market. Your customers and clients want access to information about your business offering when they need it, and they’re accessing it through a variety of different devices. The significant word to note here, is relevancy. Relevancy is key in two ways; brands need to stay relevant to their target market by constructing a digital presence, and they also need to ensure that the channels they live on are relevant to the brand.
Organic listings are essentially free. When you are listed at the top, you don’t need to pay per click or allocate a budget for advertising, one of the main benefits of digital presence is that it is the gift that keeps on giving. With a little bit of effort (and some money upfront to pay for digital presence costs) you can watch your website get consistent traffic.
With Analytics and reporting tools, you’ll see a clear cut increase in traffic. This is a definite way to maximize your business efforts.
People believe that if an organization is present in the first 10 listings in google, it is a reputable organization and by being digitally present, your website becomes THE brand name.
AIG Technologies consulting services give your website a strong competitive advantage in the search results, thanks to our experience and long history of getting sites ranked. We look at your on-page optimization, link development strategy, and study your competition in order to create a customized digital presence package based around your specific needs and budget. We’ll teach you about the importance of content marketing and social media, while also explaining how both play a critical role in today’s world of digital presence. While link building is still important, the days of relying exclusively on link building are behind us.
Our consulting services focus on producing quality content that is well written and focused on the needs of a specific target market. As consultants we won’t provide traditional services. Instead, we’re going to educate you and show you the value of freely giving of yourself and helping real people solve everyday problems.